Jade passed away this morning. A 27-year-old victim of cancer. By any measure, a tragic loss of a young life. And an avoidable loss – if the press is to believed, Jade ignored the results of a cervical screen test which had showed pre-cancerous cells, and allowed the disease to develop and subsequently spread.

With much of her recent life acted out (willingly and deliberately) in the glare of tabloid publicity, it was obvious that her illness would be lived the same way. The intimate secrets of a reality TV star hold no interest for me, but in my more gracious moments I will acknowledge that there must be more than a few people for whom it’s important enough to watch TV programmes and buy magazines devoted to the subject. So the world followed Jade’s illness and talked about how she coped, and how she ensured that her family would be provided for after her death in the only way she could- by selling the whole story to the press.

My mother died of cancer 28 years ago, and two of  my grandparents before that. They were not celebrities in any way, just 3 of the millions of loved ones who fight the disease every year. They lost their battles in a private way, retreating from their social lives and to some extent, their families as the illness progressed.

Nobody, not even close family, discussed the disease then, or even now. Nobody discussed the risks, the need for screening, treatment options (and the not insignificant side-effects of treatment), palliative care, or what to prepare for as their lives came to an end.

Today, cancer and the issues around it are on every front page and website. The NHS reports an up to 50% increase in demand for cervical cancer screening, and leading cancer charities are talking about increased awareness of the risks of cancer amongst young women in particular – the demographic that most identified with Jade and her plight. In short, cancer is a subject on the popular agenda for the first time.

It might be for what you could describe as the wrong reasons, but I believe that the taboo around the terrible disease of cancer may just have died along with its latest celebrity victim.

God bless, Jade, and your young family.

Mike Butcher at Techcrunch writes about freeethepostcode.org. It’s a project to crowdsource GPS-collected lat/long coordinates for UK postcodes, in order to create a free (as in beer, and as in freedom) geocoding service for the masses.

The Royal Mail-owned canonical postcode database is not free in either sense. It costs a fortune, and is strictly licensed. It’s one of the many betes noir which have been in the sights of the ‘Free Our Data‘ movement for ages – along with the much-debated Ordnance Survey map data, which is also being challenged by the Freethepostcode’s excellent sister project Openstreetmap.

Freethepostcode has an iPhone and Android mobile client, which should make submitting coordinates for postcodes that you visit dead easy. As long as you source the coordinates from GPS, the data you submit is free from copyright and can be placed in the public domain. There’s already a simple geocoder service running which translates postcodes to lat/long and vice versa – but of course it’s only as accurate as the underlying data. You can make it better by submitting postcodes yourself.

This project is a great example of a practical way to overcome outdated copyright restrictions around public data. More power to its elbow.

As with all these things, it ain’t rocket science. But it *is* a great idea, well implemented. And it’s something that NRES (National Rail Enquiry Service) or some other rail industry body really should be doing themselves. As Ben explains on the Uktrains wiki, he can’t even source the information directly from NRES because of their copyright restrictions – instead, he uses the BBC Backstage license to get the same information second-hand from the BBC instead. Madness.

However – Ben’s latest feature is something that NRES would never do themselves. The service is now 2-way. Passengers experiencing delays can send a tweet to Ben’s application, which will re-tweet an alert to all users following the relevant train company feed.

Again, this seems like a simple enhancement. But my bet is that it will catch on like wildfire, and deliver a near realtime train running information service directly from affected passengers to others. You can read about the service on the wiki, and try it out yourself.

That’s what the internet’s for.

But as Mike Butcher points out on Techcrunch, there are a number of good reasons why it won’t work the same way.  Facebook is still an inherently closed platform, even though they’ve opened a small window. Twitter is inherently public, and thrives on users reading non-private directed communication between others. Facebook’s a long way from delivering that.

What’s Latitude? A new feature in Google Maps that displays the location of your friends on the map. Simple, really. It gets the location from a mobile Gmaps client (version 3.0, currently available for S60, Windows Mobile, Android and Blackberry. Note no iPhone/iPod Touch yet).  The client uses whatever technology is available on the handset for location discovery – cellID, GPS or wifi hotspot ident. It sends the currently detected location to Google servers every so often, and your authorised friends can see where you are on their own mobile client or an iGoogle widget.

Depending on your approach to these things, Latitude is one or more of:

• Really exciting
• Scary as hell due to privacy concerns
• Not much use without an API and third-party apps
• Nothing new

Dealing with the last point first – well, Latitude isn’t doing anything that you can’t already do with a combination of existing tools and services. Brightkite provides a location-cum-social-network mashup, which only lacks the automatic update feature to be as good, if not better, than Latitude. Yahoo’s Fire Eagle is a location-sharing platform with a rich API and set of security features, ready to integrate with mobile clients and other applications.  (Other applications are available). But Google is past-master at doing something that has always been possible, but doing it in a highly scalable, user-centric Google-ish way, and running off with market share in the process. Gmail is the obvious example.

Is Latitude exciting? Yes, without doubt. It brings the principle of visual social location tracking closer to mass-market availability. It also acts as a pathfinder to stimulate discussion on the privacy issues that are doing the rounds, and a catalyst for futher innovation both by Google and smaller parties.

Is it scary? Only if you let it. Latitude will only share your location with people you specifically tell it to. You choose who you invite and whose invitations you accept. Even if you do share, you get to choose whether to restrict the location information shared to city-level, or disclose full details. And you can do this per friend. So if you choose to share with someone you don’t know, and they turn out to be a stalker or a burglar, that’s down to your poor judgement. Nobody did it for you.

The further privacy question is – should you share your location with Google? That’s up to you. Your mobile network already knows your location whenever the phone’s switched on, so I don’t see any extra risk. Google has, as usual, a list of FAQs on this and other issues, in which they state they don’t accumulate historic data about your position, they simply register the latest update.

I think the most interesting question about Latitude is the one about APIs and third party apps. Latitude itself is very cute, but after you’ve spent a few hours adding friends and seeing whether they’re skiving at home during the unseasonable weather, what are you going to do with it next? The true value in location information is the ability to mash it up with other data, track it over time, and generally make use of it in innovative ways. You can’t do this with Latitude – until they release an API. Contrast this with Yahoo Fire Eagle, which is a platform the consists entirely of a secure API to allow location information to be brokered and shared with whichever applications the user authorises.

Here’s an example. My next bright  idea is a hosted application that sends you an SMS when a nominated other individual approaches a specific location. I can use this to get a message to my partner that I’m going to need a lift home from the station shortly, without having to wake up early from my commuter nap. That’s a very easy thing to do using Fire Eagle as a back-end broker, provided I have a mobile client that updates Fire Eagle. But I can’t do it with Latutude because it doesn’t have an API for my application to use to look up my location. (The more observant and knowledgeable reader will know that Brightkite has some functionality like this built in. I said it was just an example…).

My conclusion, then, is that Latitude is a Good Thing. It gets people talking about location-based services, brings the privacy issues to the fore, and lets people like me speculate about fancy new capabilities. It will doubtless be developed further, hopefully in the areas that early users have already identified – an API to allow third-party apps, and the ability to integrate with other location-aware applications and platforms, such as Fire Eagle.

I’m looking forward to it.

Update: Added a trackback to this post on Mobile Industry Review by Rummble‘s Andrew Scott. Pretty much says it all.

In the UK we get snow like we’re seeing now once every 10 years or so – the additional cost involved for us to provide 100% reliability through such a rare event would be enormous, and no taxpayer or fare-payer would stomach it for a moment.

Many contributors are using a standard format, which should, if anyone’s so inclined, make it dead easy to extract the feed and drive a map mashup. Realtime weather status via Twitter – brilliant.

Why not join in? http://twurl.nl/d27uvr to follow the #uksnow tweets on Twitterfall.

Update: The map mashup has materialised here. Huge props to @benmarsh.

The other big news for UK Twitterers is that free SMS is going to be restored for the UK and other countries. Twitter has hired a mobile business development director and that is his first task.

This apparently comes from an intervew with Biz Stone, one of Twitter’s founders.

Now, I’m sure the mobile networks would love to have the traffic that Twitter generates. But they won’t be giving it away for free – nor are they allowed to under the current regulatory model. So someone will have to pay. Note that the person charged with sorting it out is the new ‘Mobile Business Development Director’ – SMS will have to be part of Twitter’s business model – whatever that ends up being.

No more free rides.

Much has been written about the history of Bletchley Park. Its major contribution to 20th Century British history is that during World War II it was the home of a group of people whose job it was to intercept and decode secret messages sent by the German army and navy. The operatives at Station X, as Bletchley was known, comprised the pick of the country’s mathemeticians and scientists – including the legendary Alan Turing. They developed and operated codebreaking machines which automated the decoding of messages encrypted by the infamous German Enigma machine.

Bletchley Park now houses a number of significant exhibitions. Turing’s orginal ‘Bombe’ Enigma decoding machine has been rebuilt, and is on display along with several examples of orignal Engima machines and other wartime crytpographic equipment, including the ‘Colossus’ machine, built to decode the later Lorenz codes.

The site also gives a home to the UK’s only hands-on Museum of Computing, with exhibits from all periods from early 1960s mainframes through home-built micros of the 1970s up to the modern day. There are several other wartime exhibits, and Milton Keynes Amateur Radio Society puts on regular demonstrations of the techniques used in wartime communications.

These exhibits could be housed anywhere. But the unique thing about Bletchley Park is that they can be visited in context – in the very buildings that were used during the war. This is simply unique and must be preserved, along with the Victorian main house which is full of atmosphere and history of its own – it is used mainly as an up-market conference and wedding venue which brings in much-needed funds.

Please, help save Bletchley Park. You can do this in several ways.

• Sign the e-petition to ask the Government to help (UK, International)
• Donate to the appeal
• Visit the museum
• Book a conference
• Visit savingbletchleypark.org for more ideas and information
• Spread the word in blogs and anywhere else you can think of.

Your support is badly needed.

There is endless talk online and off-line of increased traffic to websites, comments galore, users joining your community, and community development. The question posed through all of this discussion is the concept of measuring ROI in Social Media.Kyle Lacy, Social Media – Indianapolis, Jan 2009

Well, for some of us, measuring the ROI isn’t an option. In the Government sector, our success is to a great extent measured in terms of medium- and long-term policy objectives. A lot of our work at www.nhs.uk is about health promotion – the success of which can only be measured when a generation has passed.

Which leads me to a question – how on earth do we justify investment in social media in this context? I hope we can discuss this at the forthcoming UKGovCamp barcamp. And here, of course, if you care to.